Complex Quotas

Critical Mix has significant experience in programming complex quotas, and in assigning respondents to the appropriate quota cell(s).

Quota variables can be nested or not, mutually exclusive or not, and respondents can belong to multiple quota groups or not. Quotas/cells/blocks/concepts can be assigned randomly, based on some pre-specified priority order, or according to "least filled".

We can program REP and OQ phases to run simultaneously (if specified in advance), or else there can be a distinct period of time between different phases of recruitment. And of course Critical Mix can work with multiple recruiters and set up recruiter-specific quotas.